Why i love this one? 1. Neutrally warm color 2. Adjustable brightness 3. The small light near the bottom of the lamp is good. 4. stylish look 5. The touch operation feels great 6. The power adapter is included and YAYYYY.... its USB TYPE. So i am able to use powerbank or laptop. No worries even if my power goes off 7. Low power consumption. But it is bright enough. 8. The foldable area for LED is good. You can either concentrate the beam of light into a particular area or your can just diffuse the light throught the room.