Aaj kal, "Freebies" yaani "muft cheezein" har jagah dekhne ko milti hain, chahe wo ek online store ho ya koi physical market. Freebies ki strategy brands ke liye marketing ka ek powerful tool ban gayi hai. Is strategy ka maksad sirf logon ko attract karna nahi hota, balki unhe brand ke saath engage karna aur long-term customer loyalty build karna hota hai.