I am the architect of desire. My role is to build the runway for sales. I live in the world of data and strategy, identifying our target audience, understanding their deepest pains and aspirations, and crafting a compelling brand narrative. I use channels like content, social media, SEO, and advertising to generate awareness and nurture leads, creating a sense of trust and need before a salesperson ever makes contact. My success isn't measured in closed deals, but in the quality and quantity of the opportunities I create—the pipeline I fill for the sales team to ultimately convert.